Cartoon Network School of Defense

TEACHING CHILDREN SELF DEFENSE

Cartoon Network is one of the most popular TV channel for children in the world. During the launch of a new show “Dragon Ball Z” Cartoon Network aimed to create awareness about the show and its characters among children. In this regard, Cartoon Network joined hands with Krayon to create an interesting event that created awareness about the show & established a connect with the show.

29 CITIES
1350 SCHOOLS
13,00,000 STUDENTS

Cartoon Network’s Dragon Ball Z School of Self Defense event aimed to introduce the show and characters to the kids and also to project the theme of the show – ACTION – in a positive manner. This event made kids aware, strong & equipped to tackle any difficult situation that they would encounter. Since the characters of the show are expert in martial art, a martial art workshop was designed to equip the future of our country with the knowledge and technical knowhow of basic self-defense. Three situations were picked keeping in mind real life instances like kidnapping, robbery, etc. and self-defense techniques were taught to tackle those situations.

Media coverage:

http://www.exchange4media.com/Kids/Cartoon-Network-initiates-self-defence-workshops-under-the-aegis-of-Dragonball-Z-show_26644.html

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